Fans flood Nike with requests to produce a replica Mary Earps shirt

England fans pile the pressure on big-money sponsors Nike to start selling goalkeeper Mary Earps’ shirt after her World Cup heroics after she slammed their ‘hugely hurtful’ commercial call

  • The Lionesses booked their place in the World Cup final after beating Australia 
  • And in response, England fans have again called for Nike to release Earps’ kit 
  • WATCH: ‘It’s All Kicking Off’ – Episode 1 – Mail Sport’s brand new football show 

England fans have once again called upon Nike to produce a replica version of Mary Earps goalkeeper shirt ahead of the World Cup final on Sunday.

Fans, players and pundits have voiced their frustrations with Nike’s decision not to sell replica versions of Earps’ kit all throughout the tournament and continued that trend after their win on Thursday.

The Lionesses booked their place in the World Cup final after an impressive 3-1 victory over hosts Australia – thanks to goals from Ella Toone, Lauren Hemp and Alessia Russo.

And Sportswear giant Nike – who manufacture the Lionesses’ kits – posted a congratulatory message on their Instagram account but were met by backlash by fans. 

Social media users were quick to call out the omission of England keeper Earps from the post and suggested it was due to the ongoing controversy surrounding the availability of her goalkeeper kit. 

England fans have called upon Nike to produce a replica version of Mary Earps’ goalkeeper shirt

England No 1 was noticeably absent from the sportswear giant’s post to celebrate the Lionesses’ historic success

Nike’s post read: ‘Pure energy. Just one game separates the pack from the [title]. Like A Lioness.’ 

The post included several of the teams top stars including Lauren James, Chloe Kelly and Georgia Stanway but Earps was noticeably absent.

England fans were quick to notice the omission, with one fan writing: ‘Not putting Mary Earps on here because you’re not selling the shirt #shameful.’

Another added: ‘What a shame no goalkeeper can celebrate the historic achievement by wearing the shirt of their idol. Not good enough.’

A further fan wrote: ‘You do realise that Mary Earps is making your decision to not sell her shirt look more and more ridiculous as the days go by.’

Another fan added: ‘STILL NO EARPS SHIRT. Disgraceful.’ 

Prior to the tournament, Earps revealed that the sportswear giant had elected not to produce replicas of her goalkeeper’s shirt.

Fans were unable to buy Earps’ kit during last summer’s Euros but the United shot-stopper had been told the issue would be resolved ahead of the World Cup.

With the decision not to produce replicas said to be based on Nike’s commercial strategy, Earps offered to personally fund the production but was rebuffed.

Fans reacted in the comments, questioning why a replica goalkeeper shirt has yet to be produced

Mary Earps hit out at Nike’s ‘hugely hurtful’ decision not to put her goakeeper shirt on sale

Speaking before the tournament, the Manchester United goalkeeper admitted that the decision not produce goalkeeper kits was ‘hurtful’.

‘I can’t really sugarcoat this any way so I’m not going to try, it’s hugely disappointing and very hurtful,’ Earps said last month.

‘It’s something that I’ve been fighting behind closed doors. I’ve been desperately trying to find a solution with the FA and with Nike.

‘Unfortunately it’s become very evident that is not possible and there’s not going to be an acceptable solution for the young kids out there. On a personal level it’s obviously hugely hurtful, considering the last 12 months especially.

‘For my own family, friends and loved ones not to be able to buy my shirt, they’re just going to come out and wear normal clothes. All my team-mates, they’ve ordered a lot of shirts for their friends and family, they’re talking at the dinner table “I wasn’t able to get this” and I’m saying “I wasn’t able to get it at all”.

Mary Earps was named the best female goalkeeper at the FIFA Best awards last year 

Earps has received support from team-mates, pundits and even celebrities – as the likes of Mel B chimed with message for the sportswear giants. 

‘I’m trying to contain it,’ said the Spice Girl. ‘It’s not good to say just because she’s a goalie, people are not going to want to buy her kit,’ she said on Friday’s episode of The Last Leg.

‘If you’re a fan of football, especially the Lionesses, you’ll want to buy that shirt. Somebody must have a vendetta against her.’ When it was pointed out that Jordan Pickford’s shirt is available to buy, she said: ‘Oh, don’t get me started.

‘That’s even more of a disgusting disgrace that you can’t buy her shirt. It’s bulls***.’

TV presenter Laura Woods was one of the stars to offer her support to the England keeper

TNT Sports’ leading presenter – Laura Woods – offered similar comments as she took to social media to support the England goalkeeper.

Woods tweeted: ‘Mary’s one of my favourite England players. I get it’s not just Nike that do this, but how mad a decision not to produce and sell England GK shirts when that goalkeeper is Mary Earps.

‘And while she’s the reigning FIFA Best GK. And a reigning European Champion. Find that v weird.’

Due to her shirt not being available, Earps has released her own range of tees titled MAE27, just so her fans could own something the represents the England stopper. 

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